Further Race Series Partnership Announcement

7mesh believes that adventure on two wheels extends beyond the ride itself, encompassing the pursuit of the unknown, the challenge of the journey, and the camaraderie that comes with pushing beyond the ordinary.

That’s why the new partnership with Further Event Series is such a perfect fit, giving 7mesh the opportunity to support ultra-distance riders as they test themselves in wild, unpredictable terrain, where every adventure brings a new story.

This collaboration will see 7mesh back a series of three extraordinary events designed to push limits and redefine what’s possible, as riders make their way through the steep, unrelenting climbs of the Pyrenees, the raw and windswept Scottish Highlands, and the twisting, untamed tracks of England's Eastern fringe.

Shaped by Further Series founder Camille McMillan, these courses are the result of countless hours pouring over maps, scouting remote roads and trails, and weaving together routes that challenge, inspire, and surprise. Each one is a testament to his deep understanding of the land and his instinct for adventure, demanding resilience, creativity, and a willingness to embrace the unexpected

When asked about the partnership and why he decided to work with us, McMillan says, “When it comes to brands that support or partner with Further, the important thing for me is authenticity. If I look at cycling apparel brands, I see very few that are the ‘real deal’. For me, 7mesh does it for the right reasons. Not trends, not growth, their aim is to create great clothing to bike ride in.”

With 7mesh onboard, these journeys aren’t just about racing the clock—they’re about the thrill of discovery, the stories forged in effort, and the adventure of seeing just how far you can go.

“This is one of our first major international event sponsorships,” said 7mesh Director of Marketing Aidan Oliver, “so it’s definitely a proud moment for us. This is something we’ve wanted to do for a while, but the right partnership eluded us until we began talking to Further. We couldn’t be more excited and look forward to working closely with the Further team to develop the series, refine the model and explore future adventures.”

Learn more about the Further series at frthr.co and follow along at @7meshinc and @frthr.co for dispatches from the world of adventure that awaits your two wheels.