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Our Story


We come from Canada. It's a big, wild place. You can get lost quicker than you can say ‘grizzly bear’. Or ‘mountain’. Or ‘wilderness’. But it’s because of this wildness that it’s also one of the greatest places in the world to ride bikes. Road, trail, world-class singletrack and phenomenal downhill - it’s all here, right outside our design studio in Squamish, British Columbia.

7mesh was born out of the realisation that while technical apparel for backcountry adventurers and outdoor enthusiasts had reached peaks of innovation, bike riders had been left behind. And as seasoned apparel professionals as well as roadies and mountain bikers, we knew that cyclists deserved better. So in 2013 we quit our jobs, rolled up our sleeves, and got to work.


Our first line debuted in the spring of 2015. Since then, we’ve been equipping a global community of adventure seekers with alpine-grade bike apparel for road and trail riding in all conditions.

As our collection has grown to meet the needs of our community, so too has our company; as of 2019 we’ve grown from our founding team of 3 to 10 people, and in 2017, we formed a strategic partnership with fellow Canadian brand, lululemon. While our flexible friends down the road in Vancouver might put lycra to an altogether different use, we recognised in them a shared perfectionism, a collaborative approach, and an enduring obsession with research and development to build genuinely exceptional sportswear.


Designing bike apparel is part curiosity, refinement, stitching and stubbornness. Sometimes, progress. But if anyone asks us about the 7mesh approach, we tell them the story of the Seventeen Hoods.

It began simply enough: Ian, our VP of R&D was looking to make a better hood for the Revelation jacket. But with each new hood he made, he saw that it was only a suggestion of something better. So he kept cutting patterns and stitching fabric long into the night. In the morning when we rode through the door, we found him dead asleep, face down on a pile of hoods. Seventeen versions later, Ian had finally found what he’d been looking for: the perfect bike hood; at least for now.


The team at 7mesh live, work, and play on unceded territory of the Squamish Nation indigenous people.

Many BC communities, including Vancouver & Squamish, exist on the traditional territories of First Nations indigenous peoples. Their title to these lands was established by Royal Proclamation of King George III of England in 1763, and recognized by the Supreme Court of Canada in 1973. The Squamish Nation is in the third of six stages of treaty negotiations with the BC government, and we support a successful resolution of this process.


Our name pays respect to the beautiful place in which we live. While not a word in itself, 7mesh is inspired by the names & nicknames of Squamish and references the written language of the Squamish people. The creation of the Sḵwx̱wú7mesh written language from English (Greek) characters, by Squamish native speakers working with anthropologists and linguists of German, Dutch, & English descent among others, is symbolic of the global collaboration we’d all love to see more often.


Our logo is also inspired from our region, incorporating a ‘7m’ that pays homage to the two icons of beauty and adventure that oversee our efforts every day. The ‘7’ represents the rugged vista of Garibaldi (Nch’Kay) Park, and the ‘m’ stylizes the graceful curves of the Stawamus Chief (Siyám Smánit). These incredible landmarks inspire our team and our community, and our logo symbolizes the unending opportunity to find new adventures both here and around the world.